There’s really no other way to say it: the past several weeks have been grim for our country and our world. Sickness, death, job loss, and struggle are everywhere. Life as we know it is upside down, and we have no idea when we’ll get back to normal—assuming “normal” is possible again for those who’ve lost loved ones, businesses, or livelihoods to this pandemic. And, the kicker—we must all manage this “new normal” without the people and institutions we’ve come to rely on: our extended families, friends, colleagues, and community organizations. We will make it through, but wow, is this a tough time for all of us.
Is America Ready for Fully Remote Work? TGP is!
Remote work is trendy now that Coronavirus has come to town, but no one can predict how long either will be staying. After all, we live in a society where nearly 34 million people have not a minute of paid sick time, 83% have no paid parental leave, and roughly 44 million are without health insurance. Remote work makes juggling the responsibilities of life easier (and helps companies weather the next pandemic), but society has shown us that many workplaces would rather replace employees with robots than worry about their quality of life. At The Guerrilla Politic, we provide high quality, custom advertising to progressive, Democratic candidates up and down the ballot because we’re passionate about helping them change the world. And, as a fully remote-based group that includes women, single parents, students, minorities, and non-billionaires, we can see there’s plenty about our world that needs changing.
How is Selling Coffee Like Marketing Candidates?
By Paul Ballew - Strategy + Candidate Services Florida Office
I used to help brands like Starbucks, Gillette and Coke sell a lot of stuff. Much of what I relied upon to do that was my understanding of consumer behavior. When you know who you’re talking to and how those people make decisions, it’s much easier to persuade them to choose your brand.